Top 10 Email Marketing Platforms In 2024

Digital marketing and its other tools have become a very powerful method of marketing because they're very easy to target audiences and also build a strong bond and connection between the business and the consumers. E-mail marketing platforms serve as a stepping stone for businesses to draft and understand the very process of this form but will help them understand better the needs of their customers.

What is very essential is to know how to approach your audience because the right words can take you a long way. There are a lot of e-mail marketing platforms to choose from but to make your job easier, we have brought together a list of the top 10 e-mail marketing platforms that can be used in 2024 to make your brand excel and read audience better.

1. ActiveCampaign

There are not a lot of people who are talented in designing and crafting messages that will attract one's attention. Active campaign here is going to do your job perfectly for you. It is going to transform your emails that consist of little results in two very innovative and different forms which will help you capture the essence of your business.

This platform focuses mainly on automation and tools like CRM that are available at one single place which will also help us find the right audience who are looking for something of the same sort. Finding a digital marketing agency does aid in the betterment of the strategy.

If you're speaking about the availability of the platform, they have a 14-day free trial. they do have a subscription plan but it is solely based on the number of subscribers that you have on your list. There are different variants that you can choose from there is a $9 plan per month for the light version, and it also ranges between $229 per month for an enterprise.

2. HubSpot

This platform serves as a very interesting destination to make a very profound sales and marketing pitch and the niche that you’re looking for. The platform makes very curious people find information that overloads them but details about your brand business and lets them know about everything you do. Yes, this also includes a CRM and automation which makes things easily customizable, making the sky the limit.

But one of the biggest things to keep in mind is that HubSpot is a very wonderful website for e-mail marketing and understanding everything about customization and making things tailor-made for you, but they’re not known to be one of the cheapest ones out there.

HubSpot is quite pricey and a subscription that initially seems cheap will surely become a burden to you later, that pricing begins from $45.00 per month for a beginner and ranges to $800 per month for a professional and $3200 per month for an enterprise. This is one of the other main reasons why people choose other platforms compared to HubSpot due to their increased prices.

3. ConstantContact

If you’re looking for a platform that is very easy to manage and has a lot of options, then Constant Contact is the one for you. The whole reason that people choose marketing platforms is because they do not have a lot of enhanced experience and this platform helps a beginner to build an e-mail and help you compose professional messages quickly.

We do not require a lot of coding here or anything related to automation since the application manages everything by itself, there are options where messages can be sent automatically to your subscribers as well. One of the best things is that there is a 60-day free trial available. Their pricing range starts from $20.00 per month and the e-mail plus plan starts from $45.00 a month which seems like a steal.

4. Brevo (Formerly Known as Sendinblue)

This platform is a very big competitor to all of the other platforms out there since they have a very different payment structure and their list of contacts is very different from others. Yes, send in blue does not look towards the limit of contacts you have on your plan but they look towards the number of emails that have been sent and the number of contacts that have been stored around.

They have unlimited templates, contact storage, and CRM as well which makes them very easy to use. Their pricing range goes up to $65 a month for the premium and $25 per month for the light version.

5. MailChimp

if you are looking for an inexpensive solution that is also highly big enough friendly, then male sip would be your best friend. While their primary idea is to focus on e-mail marketing they also help to build your website and expand the horizons, while using e-mail automation, CRM, and a lot more.

Their paid advertising plan is very easy to use and they help beginners create a niche and become experts in the platform while using it. Their pricing plan is free for up to 2000 contacts and one audience. Being one of the cheapest options out there, that plan starts from $9.99 per month for essentials and goes up to $299 per month for the premium subscription.

6. Omnisend

Omnisend is among the full platforms for those who have medium to large businesses and are looking for automation and SMS for the users. It has a unique feature that lets you separate your customers based on their shopping behaviors and these personalized emails are sent to them. There are 24/7 support is a very big perk and this has been making them a big competition.

Their pricing range starts from $16.00 per month and goes up to $99.00 per month for the pro version.

7. AWeber

AWeber is a great e-mail marketing platform that helps entrepreneurs and businesses find easy solutions to e-mail marketing and serves the basics. They worked towards helping beginners to understand a lot more about this. They have free plans and $16.15 per month as for the pro plan.

8. Benchmark

Benchmark is yet another e-mail marketing platform that is very simple and helps you find everything that is basic that you need. while being very easy to operate they also have a free plan. Their pro plan starts at $13 per month.

Choosing a performance marketing agency will help make things easier in this domain.

9. ConvertKit

This platform has a lot of basic features going towards marketing design automation and a lot of other features. They help you send different personalized emails to your customers and this is very interesting.

Their pricing starts at $29.00 per month for a creator and the pro starts from $59 per month.

10.  Drip

This platform has a fantastic CRM feature and automation that has been making it a very common option among people who are looking for e-mail marketing.

They help personalize emails by adding products and recommendations but also work towards messaging people who have abandoned carts and their 14-day free trial is very attractive. They have a $19.00 per month plan which can also be customized.

NJ Graphica is a desirable platform to visit to bring in cost-effective digital marketing and enhanced brand strategy development. Their expertise in the field has evolved over the years and would be the right choice for you to grow your business and establish dominance in the digital arena. Reach out to us today at www.njgraphica.com.